DraftKings Drops Hip-Hop Music Video For The NBA Playoffs

DraftKings launched a hip-hop tune video with about a of the vogue’s supreme artists to promote the open of the NBA playoffs. [Image: Shutterstock.com]

DraftKings sportsbook launched a collaborative hip-hop single and tune video called “The Game” Wednesday to respect a good time the open of the NBA playoffs.

The song aspects The LOX (a rap neighborhood consisting of Jadakiss, Styles P, and Sheek Louch), Rick Ross, and Fat Joe. The verses private a diversity of issues but private a host of references to basketball, gamesmanship, and competition.

‘The Game’ is a song that taps into hoops culture on and off the courtroom”

“To piece our cherish for ‘The Game,’ DraftKings collaborated with iconic hip-hop artists Rick Ross, Fat Joe, and The Lox to unlock an NBA Playoffs anthem,” stated DraftKings co-founder and President Matt Kalish. “‘The Game’ is a song that taps into hoops culture on and off the courtroom, and what it formula to bet for your self.”

The video on high of the audio is basically a montage of the correct moments from the 2022-23 NBA traditional season with occasional flashes of branding and sports actions having a bet terminology.

The tune and video had been apparently launched with the design to grow DraftKings’ already large target audience all the arrangement thru considered one of basically the most aggressive cases of the yr for sports actions groups and sports actions bettors. The tune video acts as a spotlight reel and helps accomplish pleasure for the upcoming bustle for the Larry O’Brien trophy. 

The video is equipped on DraftKings’ social media pages and YouTube channel and might maybe maybe moreover aloof even be downloaded on tune streaming platforms.

DraftKings has the Milwaukee Bucks because the favorites to clutch the title at +265, finest forward of the Boston Celtics, (+310) and Phoenix Suns (+425).